As companies begin to come out of the COVID-19 pandemic, many of them are convinced of the benefits of running hybrid workplaces. Video will serve as the cornerstone of this new normal. Employees’ video streaming habits have changed, and companies need to adopt a video management system to ensure their networks are able to keep up with the trend.
A video management system (VMS) serves as the central location for all your video content, making it easily searchable and accessible while at the same time protecting it from hackers and fraudsters. All of this makes your video content more valuable to your employees, helping to boost engagement and drive future growth.
Continue reading to learn more about the key features of a video management system and why you need one.
Video management software is a must in today’s business world
The pandemic has changed the world of work forever, and there’s no going back. When the virus broke out, most companies sharpened their video capabilities to help ensure their people could keep getting work done without becoming disengaged. But in that time, people got used to using video for just about everything, and as offices begin to reopen, they’re bringing those habits back with them.
Employees now expect to do most things through video, and you need to adapt to meet the challenge. First off, your networks have to be able to handle the enormous amount of traffic that comes with running a hybrid work environment. The right VMS platform will enable you to overcome those bandwidth challenges no matter how many people are in your office at any given time.
More than that, your teams and employees are going to be producing an unprecedented number of video content pieces. You need a way to store all that content in a way that’s easily accessible. A video management system will place all your content in a single, organized location and allow each user to search the database for the videos they need.
That means your employees get the most of your video content and don’t have to waste their time digging through emails and shared folders to find the video they’re looking for.
Key components of an effective video management system
Not all VMS software is created equally. Here are some of the key features you should look for in your solution:
- Enhanced video capability: With so much of your hybrid company’s communications happening over video, it’s vital that employees are able to actually use your video content. That means deploying a video management software that can translate and transcribe videos to make them easily searchable in your databases as well as accessible to non-native speakers.
- Security: Security is one of the top concerns for business leaders today. Cybersecurity breaches are on the rise, and they don’t appear to be going away anytime soon. Quality video management systems should have a security system that helps you protect your company’s privacy and ensures that any potential threats stay out.
- Admin controls: It’s not just about protecting your content from harmful external actors. You also want to have a system that monitors who posts content and when, to keep employees from posting videos that are noncompliant. You can establish a series of guidelines and name a few individuals to serve as gatekeepers between your employees and your platform. Train them on best practices and empower them through the system to give their stamp of approval on video content that’s within your parameters.
- Video analytics: A video management platform would be incomplete without robust back-end analytics to help you determine how much engagement your videos are getting. You can get video data metrics on pieces of content at both the individual video level and the system level.
All this information helps you make decisions about your videos. You can determine how many times individuals have logged into your platform and from which device, which can help give you a better understanding of your hybrid work layout. Individual video analytics help you know which videos people still find useful and which ones they don’t, so you can determine whether to remove some content from the platform and free up space.
The benefits of using the right video management system
Video management systems can bring numerous benefits to your company and your employees. One of the biggest challenges of remote work is that it can be difficult for employees to stay engaged through chat and email. Leveraging video communications can help employees feel like they are in more direct contact with their peers and leadership teams. That helps boost employee engagement, which is good for business.
Video is also more convenient for everyone involved. If your leadership team has an important announcement to make, it doesn’t have to worry about aligning dozens or even hundreds of schedules to ensure everyone gets the message. They can simply record the video stream and distribute it onto their enterprise video platform.
A video management system makes training and onboarding easier. Staff members unable to come to the office for training sessions can watch training videos on their own time, stopping and starting the video at will to help them learn at their own pace. The result is that you get better trained employees without the headache that comes with running in-person sessions.
Partner with Vbrick to Empower your hybrid workforce
A video management platform is essential to bringing your hybrid workplace together once remote workers go back to the office.
That’s where Vbrick comes in. Our solutions enable you to leverage all your video content to better boost employment engagement and drive growth, all while optimizing your video content management systems and capabilities.